§ Services · Engagements scoped to the actual problem

Issue 01 / Spring 2026 · Remote, worldwide

What’s getting in your way?


Most clients don't walk in asking for "branding." They walk in with a problem the brand is causing, or a problem the brand could solve. Here's how to figure out which one you have.

CORV / SERVICES

§ 01 — DIAGNOSIS

Start with the symptom


Symptom 01

“People aren’t seeing the value of what we do.”

DIAGNOSIS

Your visual identity is undermining your credibility before you get to demonstrate your expertise. The fix depends on whether the underlying brand is sound or whether the foundation needs rework.

RECOMMENDED FIX

If the strategy is solid but execution is dated → Brand Refresh.

If you've never had a real brand strategy → Brand Identity & Strategy.


Symptom 02

"We’re new, but we don’t want to look inexperienced."

DIAGNOSIS

First impressions for new ventures are unforgiving. You're being judged against businesses that have been refining their brand for years. You need a brand that walks in seasoned.

RECOMMENDED FIX


Symptom 03

"Our brand is fine, but everything we publish looks inconsistent."

DIAGNOSIS

You have an identity. What you don't have is someone applying it consistently across every touchpoint. Social posts, one-pagers, ads, decks, internal docs — they all look like they came from different companies. That's a maintenance problem, not an identity problem.

RECOMMENDED FIX


Symptom 04

"We’ve outgrown what we built five years ago"

DIAGNOSIS

Your business has matured but your brand hasn't kept up. The identity isn't broken, it's just not the right size for the company you've become.

RECOMMENDED FIX

Brand Identity & Strategy if the original brand was reactive rather than strategic.

Brand Refresh in most cases.


Symptom 05

"We need consistent design support but don't want to hire in-house."

DIAGNOSIS

You have ongoing design needs — campaigns, social, sales materials, presentations — but the volume doesn't justify a full-time hire and one-off freelancers introduce inconsistency every time.

RECOMMENDED FIX

§ 02 — ENGAGEMENT

Three ways we could work.


Mode 01 · Project

Brand Identity
& Strategy

Lead time
8–16 weeks
Investment
$12K – $60K+
Format
Project

For businesses that need a complete strategic identity built from the foundation up.

WHAT YOU’LL RECEIVE

/ Brand strategy — positioning, voice, audience definition, competitive differentiation
/ Visual identity system — logo suite, typography, color, supporting elements
/ Brand guidelines document
/ Initial application across primary touchpoints
/ Strategic roadmap for rollout

Best when you're starting something new, repositioning the business, or your current brand was put together piece by piece without a strategic foundation.

Mode 02 · TARGETED UPDATE

Brand Refresh

Lead time
4-8 weeks
Investment
$7.5K – $20K+
Format
Project

For businesses that need targeted updates to a brand that's mostly working.

WHAT YOU’LL RECEIVE

/ Brand audit — what's working, what's broken, what's drifting
/ Selective updates to logo, typography, color, or applied assets
/ Updated brand guidelines reflecting changes
/ Application across the touchpoints that matter most

Best when your brand has a solid foundation but specific pieces are dated, inconsistent, or no longer matching the business you've become. This is also the right entry point if you're not sure whether you need a full rebuild yet.

MODE 03 · RETAINER

Brand Design Subscription

Lead time
4-8 weeks
Investment
$1.5K – $5K+
Format
Retainer
Billing
upfront, monthly

For businesses that need consistent applied design across ongoing touchpoints.

WHAT YOU’LL RECEIVE

/ A defined deliverable bundle scoped to your monthly volume — for example, 10 social media posts, 2–5 reels, 5 promotional designs, and 1 web page edit
/ Direct access to me — same person every month, with full knowledge of your brand
/ Predictable monthly investment with predictable turnaround
/ Brand consistency that compounds over time instead of degrading
/ Three-month minimum commitment to start, then continues month-to-month until either of us ends the engagement

Best when you have a defined brand and ongoing applied work — social, sales materials, campaigns, decks, ads — and you want one person who knows your business handling all of it.

Not sure which one fits?

Tell me what's not working. We'll work through it together. You'll receive an honest recommendation, whether or not I'm the right person to do it.

Frequently asked.

  • Every project is scoped to the problem. Brand Refresh starts at $7,500. Brand Identity & Strategy starts at $12,000. Brand Design Subscription starts at $1,500/month. Your investment depends on what you're actually trying to fix, which is what the discovery call will clarify.

  • Every engagement starts with a discovery call where we identify the actual problem. From there, you'll receive a proposal scoped to that problem, with a clear timeline, deliverables, and investment. No surprises mid-project.

  • Not a problem. I work with clients around the world. Communication is conducted via email, phone, and video calls throughout your project.

  • When you work with CorvStudio, you will work directly with me, Alex Corvin, founder and creative director, through every engagement, every deliverable. No account managers, no junior designers, no off-the-shelf templates.

  • I want to make the investment process as seamless and convenient as possible. For most projects, I request a 50-60% investment to schedule in work. For subscriptions, 100% is required upfront.

    You'll receive an invoice with payment details. Payment is by bank transfer to the IBAN provided on the invoice. EU clients can send via SEPA transfer; US and international clients can send via international wire transfer or a low-fee service like Wise. The exact terms are specified at contract.

    The final deposit will be paid on completion of the project, prior to releasing the final deliverables.

  • Lead times depend on current capacity and engagement type. Brand Refresh typically starts within 1–2 weeks of signed contract. Brand Identity & Strategy usually books 2–4 weeks out. Subscriptions start the first of the month following signed agreement.